Viera, Fla. – Jan. 6, 2023 – John Burns Real Estate Consulting, LLC and RCLCO Real Estate Advisors (RCLCO) has released their list of the Top 50 Top-Selling Master-Planned Communities (MPCs) across the United States. Viera, Florida has broken into the Top 10 rankings for its sales performance in 2022. For 2021, Viera was ranked #13 with RCLCO and #15 with John Burns Real Estate Consulting, LLC.
Zachary Nyberg, Senior Manager at John Burns Real Estate Consulting, noted, “Viera breaks into the Top Ten master planned communities of 2022. Located along the Atlantic coast of Florida, Viera is known for its idyllic setting with a host of growing amenities including trails, parks, fitness facilities, and a town center. Viera is a popular choice for all generations due to its well-regarded schools, proximity to jobs, wide range of home offerings and strong sense of community.”
Karl Pischke, Vice President of RCLCO Real Estate Consultants, noted, “The top-selling community of Florida’s Space Coast, Viera, became the 10th best-selling master-planned community in the country in 2022. Viera’s first appearance within the Top 10 ranks builds on years of increasingly impressive performances, including a 13th place finish in 2021. RCLCO’s Top-Selling Master-Planned Communities Report is a publication released by RCLCO Real Estate Consultants twice each year to track the top performing communities in the country and to identify development best practices from the MPCs that have pioneered their way into the top ranks. Viera is a strong example of the success that a development can achieve when community and thoughtful place-making are the primary focuses – both of which The Viera Company has consistently prioritized.”
The rankings for high-performing MPCs are based on new home sales within those communities. Consultants provide feedback from industry contacts that support the research, which goes into producing the prestigious annual rankings. “A Top 10 Best-Selling Master-Planned Community ranking and continued strong and steady sales, year over year, is evidence of the strength and resilience of Viera compared to many peers across the country that have encountered double digit percentage declines in sales during 2022 versus 2021. Viera, on Florida’s Space Coast, continues to demonstrate that its highly sought after location is more insulated to the real estate headwinds experienced nationally,” stated Todd J. Pokrywa, President of The Viera Company.
“Viera is centrally coastal and conveniently master-planned in the heart of the booming Space Coast market and benefits from sustained employment growth in the commercial space, high tech and defense contracting industries, and in migration from other states as well as A-rated schools, an active outdoor lifestyle, and proximity to 72-miles of Atlantic Ocean beaches. I am proud of the dedicated team at The Viera Company and the many external stakeholders whose value creation efforts have led to this accomplishment,” Pokrywa continued.
The Viera Company’s Senior Vice President of Sales and Community Development, Scott Miller, has long dreamed that this day would arrive and says, “Reaching a Top 10 MPC ranking has been a long-term goal for Viera. The collective effort it took to achieve it is a great testimony to our colleagues, our approved builders, and the commercial customers who have invested in and fostered a vision established over 30 years ago.”